I have been watching wearables, from the sidelines, with the view that it’s probably not worth investing effort in this area until volumes prove it’s something people actually want. Well, today I was surprised to learn from Canalys that nearly 5 million smart and basic wearable bands were shipped in Q3 2014. This a large number given the platform is so young. The Moto 360 represented 15% of the market. Samsung took 52% market share.
That’s 5 million in one quarter. Certainly over 20 million over the next year. Suddenly, wearables seem to have more traction than I had envisaged. Wearables are bigger than I thought – in more ways than one.