There’s a thought-provoking post by Carolin Milanesi of Creative Strategies on The Smartphone: Our Most Valued Possession When it Comes to Privacy and Security. Their study showed that security on smartphones matters most to consumers. However, security matters differently depending on the kind of service. For example, people expect tighter security for email clients than for social media apps.
While all this might seem obvious after inspection, it has implications for apps. Apps and hence developers need to apply a level of privacy and security appropriate to the app’s use. What you, as a developer, might think as an acceptable level of security might be different to consumers’ expectations or even the requirements of your business. These things can be important and demand extra consideration.