Handango Yardstick H1 2008
Handango have just released their Yardstick for the first half of 2008.
The Handango press release says…
"Palm OS has not released any new devices in 2008 and therefore, Palm OS devices have fallen out of the top 10 list of smartphones adding content."
and…
"There are no Windows Mobile Standard devices in the top 10 list of smartphones adding content in the first half of 2008… Three Windows Mobile Professional devices made the top 10 list of smartphones adding content in the first half of this year"
In conclusion, if you want to sell applications (at least via Handango) then you should be targeting BlackBerry. If targeting Windows Mobile then you might do well to write for the Pocket PC variant (touch screen) as opposed to the Smartphone variant (non touch screen).
The observation that (Palm OS) application sales are linked to new device sales is something that I found when I used to sell consumer Windows Mobile software. People mainly buy software when they set up their phone immediately following their phone purchase. I believe there are currently many unexplored opportunities for exploiting this time when people are very amenable to customising their phone.
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