Touch Screens 36% of the Market

mobilemagazine.gifThere’s an interesting feature in the paper version of Mobile Today that says, according to GfK, touch screens represented over 36% of the total handset market in Q4/09.

While this figure is for the UK, I suspect it’s a similar situation in the rest of Europe and N America. QWERTY devices are also experiencing growth and account for 11% of the UK market.

It’s ironic that, only a few years ago, the ‘experts’ in mobile user experience were saying touch screens would never catch on due to smudging screens and poor tactile feedback. It makes me question what other current mobile myths might be incorrect and offer new opportunities.